3207 PORT
3207 PORT
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Newspaper - Publication covering a slice of life in Port Melbourne


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Community Activation - Social media competitions, keeping Port Melbourne residents connected to businesses despite COVID.


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Liardet Square - Public Event Space Idea



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Networking Breakfasts - Business Networking Breakfasts, Social Media and Website updates, Liaising with Council


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COVID-19 Response and Business Promotion - We consolidated a list of businesses still operating under limited COVID-19 rules and reached out to our 5000 person mailing list of Port Melbourne locals to make sure they knew which ones where open and operating.


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Safari Bus - We supplied the electric Safari Bus to cruise passengers for a FREE RIDE to Bay Street! The PMBA designed a stand for the concourse at the pier – and had it manned to give directions and information.


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Sister City Support for Lakes Entrance – Developed out of the communities need to support Bushfire victims


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Bay Street Music Festival & Christmas windows - Returning with the famous Port Christmas windows, Port’s family friendly Bay Street Festival! Big bold and full of Christmas cheer, had a fantastic line-up of performers including 14 local school choirs and bands some very special Port locals – including Princesses and Santa!


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Howl-O-Ween - Bigger, barkier & better than ever!


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Connecting Pier to Bay - Presentation ideas for updating and improving the area. How to connect Station Pier to Bay St


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Cruise Crew Club Lounge - With approximately 65,000 crew visiting Port in the 2019/20 cruise ship season, we developed a trial ‘Cruise Crew Club Lounge’ to tap into the spend potential of visiting crew members.


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 Wellness Day - Promoting wellness in Port! One of our most successful initiatives, Wellness Day brought focus to the innovative and vibrant health and wellness culture we all enjoy in Port. With over 40 businesses participated in over 100 different activities. Event was featured on the evening news


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Best of Port! - An established event now in it’s eighth year that involves big community participation. Allowing the public to vote for their favourites. Gives business a chance to showcase their public support.


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A Free Lamington - Postcards offering a free lamington to visitors - from Melbourne Bake House driving visitors to the Bay St. Precinct.


Mother’s Day Promotion - To give one lucky Mum a break with a prize of a week of dinners for the whole family from their favourite local Port restaurants.


Social Media - Connecting Port Melbourne’s residents and businesses